Pink Ribbons, Inc. (2011)

Breast cancer has become the poster child of corporate cause-related marketing campaigns. Countless women and men walk, bike, climb and shop for the cure. Each year, millions of dollars are raised in the name of breast cancer, but where does this money go and what does it actually achieve? Pink Ribbons, Inc. is a feature documentary that shows how the devastating reality of breast cancer, which marketing experts have labeled a "dream cause," becomes obfuscated by a shiny, pink story of success.

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Pink Ribbons, Inc.
Pink Ribbons, Inc.

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Casting arrow_drop_down

Samantha King
Samantha King
as Herself
Barbara Brenner
Barbara Brenner
as Herself
Barbara Ehrenreich
Barbara Ehrenreich
as Herself
Nancy Brinker
Nancy Brinker
as Herself
Susan Love
Susan Love
as Herself
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Crew arrow_drop_down

Léa Pool
Léa Pool
Director
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